GET YOUR MOCHA FIX WITH SOMBRE
ACHIEVE A FRESH, NATURAL LOOK WITH REDKEN’S HOTTEST NEW HAIRCOLOR TREND
Whether you’re a blonde or brunette, embrace the fall season’s warm tones and low-maintenance approach with Redken’s NEW Sombre, a professional color technique that blends brunette and blonde tones together to create a low-contrast “soft ombre” effect.
To help colorists achieve the fresh Sombre look, Redken has launched two new Mocha shades into Redken Chromatics. Inspired by hot chocolate, Chromatics Mocha 6M features warmer tones that perfectly complement golden skin tones and are best-suited for medium to lighter bases. Chromatics Mocha 4M provides rich, deep chocolate tones with a hint of red, and is ideal on dark and medium bases.
“Sombre is a softer, more low-maintenance version of ombre that is universally flattering on all haircolors,” says Redken Celebrity Colorist Tracey Cunningham. “Redken’s NEW Chromatics Mocha shades help to create a rich base color with highlights that can be toned with the NEW Shades EQ Gloss natural warm shades, creating a beautiful blended color similar to that of my client Jessica Biel.”
As muses for Redken’s Sombre campaign, model and DJ Amber Le Bon and model Ashley Moore showcase two Caramel Sombre and Mocha Sombre looks and inspire those looking to refresh their ombre look.
To locate a Redken salon near you and try the new Sombre look, visit Redken.com/salon_finder. Following your salon service, maintain your beautiful color at home with Redken’s Color Extend Magnetics haircare system for guaranteed longer-lasting color.
About Redken
Redken 5th Avenue NYC is a professional haircare and haircolor company dedicated to providing inspiring education, groundbreaking products and unparalleled creativity for clients and stylists alike. With a backstage presence at Fashion Week in New York, London, Milan and Paris, Redken has become a leader in backstage beauty, creating the runway looks for the industry’s most prestigious designers. A unique mix of fashion, innovation and inspiration, Redken creates the buzz, sets the pace and establishes what’s new, what’s hot and what’s next in hair. To locate a Redken salon please log on to Redken.com. Please note, Redken products can only be guaranteed authentic when purchased from a salon. We request that you do not credit drugstores, ‘beauty websites’ or other unauthorized retailers. Visit StyleSeat.com/Redken to book an appointment or buy authentic Redken products from your local salon. For more information visit Redken.com, like Redken on Facebook or follow us on twitter @Redken5thAve and Instagram www.instagram.com/redken5thave.
