NEW! SHAPE CONTROL
For permanently smoothed hair
Description: Redken’s newest texture range, Shape Control, addresses the need for safer texture products with innovative technology that will help consumers take permanent control of the shape of their hair. Redken’s Shape Control system, which is formulated without formaldehyde, provides permanent thermal straightening for sleek, smooth styles.
Who is Shape Control for?
Shape Control is a range of customizable permanent texture products designed for high-maintenance clients who desire long-lasting smooth or straight styles without compromising their health and the condition of their hair.
Technology
Shape Control utilizes Kera-Shape Complex technology combined with a breakthrough texture system to achieve the desired end result of sleek smoothness.
How is it Used?
| TECHNIQUE
| BENEFITS
|
| Cold Smoothing
| · Relaxes curls · Reduces volume · Smoothes out frizz |
| Safe Straightening
| · Straightens hair [with straightening iron] ·Provides volume and frizz control, even at high humidity levels ·Thermally reconditions – hair feels softer, smoother, and shinier |
Launch: December 2011
Available: Salons nationwide
To locate a Redken salon please log on to redken.com. Please note, Redken products can only be guaranteed authentic when purchased from a salon. We request that you do not credit drugstores, ‘beauty websites’ or other unauthorized retailers. For further information, please contact us at the information listed above. For more information visit Redken.com <http://www.redken.com> , like Redken on Facebook <http://www.facebook.com/redken> or follow us on twitter @Redken5thAve <http://www.twitter.com/redken5thave>
