From the Vegas Strip to New York City, From Catwalks to Sidewalks, Keeping Fashionable Feet Pain Free


From Catwalks to Sidewalks, Keeping Fashionable Feet Pain Free

From Catwalks to Sidewalks, Shoes are on Parade during NY Fashion Week 2016:  Tips from Topical BioMedics for Keeping Fashionable Feet Pain-Free

The haute heels strutting around during Mercedes Benz Fashion Week make a variety of fashion statements, but they can also create painful foot problems. Topical BioMedics offers tips for keeping fashionable feet pain free.

Mercedes-Benz New York Fashion Week kicks off every September, with high-styled heels strutting down the catwalks and on the sidewalks of Manhattan.

From the runway to the real world, this season women are giving everyone the boot as styles climb thigh-high, get all warm and fuzzy cloaked in fur, or showoff textured bohemian patchwork. Cut-outs give a peek at goes and legs, and booties get chunky or sculpted, narrow, and well-heeled.    Platforms make a strong comeback, as well as workboots borrowed from the boys but with a ladylike twist that sends them towering.  And yes, stilettos never go out of style.

Look for great embellishments as shoes and boots are adorned with criss-crossed laces, straps, studs, metallics, or bedecked with leather flowers or pompoms of all sizes and colors.

The long and short of it?  Fall footwear is far from demure, and the extreme silhouettes look chic and modern—but there is a downside.

“Women love wearing heels, but the resulting pain is not glamorous,” says Lou Paradise, president and chief of research, Topical BioMedics, Inc., Rhinebeck, NY. “Wearing high heels and squeezing feet while thrusting toes forward can lead to such problems as Plantar fasciitis, Achilles tendonitis, sprained and swollen ankles, blisters, aching feet, hammertoes, corns and calluses, lower back pain, and knee strain, as well as other painful conditions.”

According to podiatrists, more than half of Americans regularly experience aching feet, and 80% of those who go for treatment are women. Compounding pain issues is the fact that women not only wear high heels, they walk, on average, three miles farther than men each day.

As heels rise, so do women’s foot problems. According to the American Academy of Orthopaedic Surgeons (AAOS), women’s visits for foot- and toe-related complaints jumped up 75% between 2005 and 2009.


What can women do to reduce the physical dangers of wearing high heels? Here are some helpful tips from Topical BioMedics:

  • Always choose comfortable high-heeled shoes that fit well, Studies show that 88% of American women wear shoes that are too small. As we age, feet expand, so it’s helpful to have them measured periodically.
  • Try on shoes at the end of the day since feet swell as you stand and walk around during the day.
  • To ensure a comfortable fit, try on both pairs of shoes as your feet may not be identical in size and the shoes may not be identical in size either.
  • Choose high-heeled shoes with an “air bag” or very comfortable sole that protects your feet from rubbing and provides shock absorption. If the shoes you love do not have a padded sole, get a cushy insert.
  • A heel that provides more surface area puts less stress on your feet, making wedges, chunky heels, and platforms a better choice than a slim or stiletto-style.
  • Spend less time perched on high heels. Limit your walking and standing when wearing high heels, and whenever possible give your feet a break during the day by switching to sneakers or flats, at least for a while.
  • Stretch tight shoes with shoe stretchers to make them more comfortable.
  • Elevate your legs for 15 or 20 minutes to reduce swelling. This is especially important if you tend to cross your legs, which hinders circulation and causes blood to “pool” in your feet.
  • Massage your legs and feet after wearing high heels, applying Topricin Foot Therapy Cream for maximum relief. Running your feet over a reflexology roller or golf ball is an effective way to massage the soles.
  • For soothing relief at the end of the day, soak feet in warm water with Epsom salts (adding a few drops of pure essential oils for an extra relaxing touch). Dry well, and massage feet, ankles, and legs with Topricin Foot Therapy Cream.

“Topricin Foot Therapy Cream is ideal for women who want to strut around in heels during Fashion Week and not suffer afterwards,” says Paradise. “It’s formulated from natural biomedicines that actually help to prevent/reduce pain and injury and then help the body heal the damage that is causing pain.”

Foot Care that Works

Topricin Foot Therapy Cream targets ankles ankle and foot pain and contains fourteen natural biomedicines medicines that naturally support and assist the body by helping the subcutaneous skin layers of the feet to drain toxins and excess fluids from the tissues which increases blood flow and helps heal the damage that is causing the pain.

“Applying Topricin Foot Therapy Cream to feet before strutting out in heels helps to reduce pain and injury,” says Paradise. “Then apply it afterwards to help relieve any burning, throbbing nerve pain in the feet. As an added plus, Topricin Foot Therapy Cream treats dry, cracked skin of the feet.”

Patented for treating the pain associated with neuropathy, Topricin is safe and natural and doesn’t use any volatile oils such as camphor, menthol, petroleum or lanolin, fragrances or irritating chemicals. The cream is fast absorbing, odorless, greaseless, and will not stain clothing. Formulated for maximum absorption, it can be applied as many times as needed to relieve foot pain with no fear of overuse or interference with other medications. Topricin Foot Therapy Cream has no known side effects and is safe for pregnant and nursing women and diabetics.

Fall Fashion Week footwear doesn’t have to be torturous. By taking a few precautions and giving feet proper care and attention, fashion-minded women can indulge in the trendiest heels.

For more information visit


21 years in business and a Certified B Corporation, Topical BioMedics is a research and development leader in topical patented natural biomedicines for pain relief. The company’s flagship product, Topricin® Pain Relief and Healing Cream, was introduced in 1994 and is now a leading natural therapeutic brand. A combination natural biomedicine formula, Topricin has been awarded a patent for the treatment of pain associated with fibromyalgia and neuropathy. Topricin products are mandatory treatment protocol at world renowned medical centers.

The Topricin family of natural healing products also includes Topricin Foot Therapy Cream, specially formulated to treat painful foot and ankle issues and conditions, and Topricin for Children, which received the Parent Tested Parent Approved Seal of Approval (with 5% of sales are donated to pediatric cancer foundations). The company has just launched the MyPainAway™ (powered by Topricin) line of products.  Its two new formulas have been introduced—MyPainAway Fibro Cream and MyPainAway After-Burn Cream—with others slated to roll out later in 2015 and 2016.

Made in the U.S.A., all Topricin products are federally-regulated over-the-counter medicines with no known side effects, no parabens, petroleum, or other harsh chemicals, no grease, and no odor.

Topical BioMedics launched a free monthly pain management webinar in February 2015. Featuring Lou Paradise, president, chief of research, and pain management expert, the webinars are streamed live the second Tuesday of each month from 12pm to 1pm then archived on the company’s WordPress blog for on-demand access 24/7.

Topricin is available in independent pharmacies, natural food and co-op stores nationwide, including Whole Foods, Sprouts, Pharmaca, The Vitamin Shoppe, Fred Meyer, Wegmans, CVS (Foot Care Section), Walgreens (Diabetic Section), and other fine retailers, as well as directly from the company.

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