First Ever Sneak “Peak” Scale the Strat Practice Climb is Saturday
Climbers can Experience the Altitude before March 2, 2014 Extreme Event
For the first time in Scale the Strat’s six-year history, climbers will get the opportunity to experience the altitude inside Stratosphere Tower during a special sneak “peak” practice climb months before the March 2, 2014 extreme stair climb event.
The first ever Scale the Strat Sneak “Peak” Practice Climb will be TOMORROW, Saturday, January 18, 2014 starting at 7 a.m. inside the stairwells of the iconic Stratosphere Tower, at Stratosphere Casino, Hotel & Tower. Walk-ins are welcome. Walk-in registration will be from 6 a.m. to 9 a.m. Registration fee: $40. Just like Scale the Strat, all proceeds benefit the American Lung Association in Nevada (ALAN). The event is expected to conclude at 10 a.m.
Practice climbers will be assigned to small groups and allowed to climb the 234 stairs between Level 101 and Level 112 as many times as possible in 30-minute intervals. Level 112 of Stratosphere Tower is above the Observation Deck and four floors above the official Scale the Strat finish line. As climbers reach Level 112, they will be outdoors and experience one of the best views in Las Vegas.
Climbers can report to the Stratosphere Tower Entrance near the Top of the World Restaurant podium located on the second floor of the Stratosphere. Directions: take the escalators near Roxy’s Diner and Stratosphere Ticketing up to the second level. Exit the escalators right for the Tower Entrance. Volunteers will be on-hand to help direct.
Climbers are NOT permitted to carry anything up the stairwell. Water bottles, camel packs, backpacks, infants/children/cell phones/cameras or any electronic devices or portable music devices such as MP3 players, iPods, etc. will not be permitted. Proper closed-toe, athletic footwear is mandatory.
Those who participate in the January 18 Scale the Strat Sneak “Peak” Practice Climb will be able to sign up for Scale the Strat 2014 at a discounted “super saver” rate of $40 immediately after the practice climb – a savings of up to $35. All climbers are asked to fundraise an additional $150 for the American Lung Association in Nevada (ALAN).
In 2013, a record 560 people signed up to participate in Scale the Strat and climbed all 108 floors and 1,455 steps inside The Stratosphere Tower, the highest building west of the Mississippi River. The event raised an unprecedented $175,000 for the American Lung Association in Nevada’s mission of preventing lung diseases and promoting lung health.
Twitter: @ScaletheStrat
Facebook: www.facebook.com/ScaletheStrat
About American Lung Association in Nevada: ALAN has been improving the lives of Nevadans since 1916 when it was founded as the Nevada Tuberculosis Association to combat the devastating disease of tuberculosis (TB). Since that time, ALAN has remained constant in the fight against lung diseases and the promotion of lung health. Lung disease is the fourth leading cause of death in America and ALAN is often the first point of contact for individuals with lung disease. ALAN provides practical help and education to people living with asthma, emphysema, and other lung diseases, confronting this disease at the root level by educating kids about the dangers of smoking, providing smoking cessation programs, advocating for smoke-free environments, and working to reduce air pollution.
About Stratosphere Casino, Hotel & Tower: Stratosphere Casino, Hotel & Tower is a Las Vegas Strip resort with an 80,000-square-foot casino. The 1,149-foot Stratosphere Tower is the tallest freestanding observation tower in the United States, featuring the Top of the World restaurant and highest view of the Las Vegas Strip from the Observation Deck as well as SkyJump Las Vegas and thrill rides Big Shot, X-Scream and Insanity. Known as a great value to gamblers, Stratosphere is located close to the Convention Center at the gateway to downtown Las Vegas. It features 2,427 guest rooms and suites, uniquely themed restaurants, the Tower shops and Frankie Moreno Live at Stratosphere, the original production show PIN UP™ and David Perrico – Pop Evolution. Additionally, Stratosphere’s ace | PLAY™ program allows players to enjoy awards, comps and exclusives based on their loyalty to American Casino & Entertainment’s four properties: Stratosphere Casino, Hotel & Tower on the Las Vegas Strip, Aquarius Casino Resort in Laughlin, Nevada, and two Arizona Charlie’s locations in Las Vegas. For more information, visit StratosphereHotel.com, call 702-380-7777 or 800-99-TOWER (998-6937).
About Anthem Blue Cross Blue Shield: Serving Nevada since 1969, Anthem is the state’s second-biggest health benefits provider and the only one licensed to sell insurance in every county. As Nevadans, we live and work in the same communities we serve and have made it our business to help provide health security through a broad portfolio of health care plans and insurance products. Anthem has been a proud sponsor of the Scale the Strat since the event began. Our parent company recently partnered with the American Lung Association nationwide with a $1.5 million grant to support smokers in their efforts to quit for good through the ALA’s “Quitter in You” smoking cessation program that will roll out in Nevada and 14 other markets this year. In 2012, Anthem and its charitable foundation and local associates contributed more than $1.26 million and hundreds of volunteer hours to vital organizations and causes across the state. Major areas of focus for Anthem in 2012 included promoting active lifestyles and working to reduce the devastating impact of chronic illnesses, such as diabetes, heart disease and lung disease on Nevada children, adults and seniors.
