Redken’s PFW FW 2014 Celine Recap



Hair by Guido, Redken Creative Consultant


Redken Creative Consultant Guido created easy, minimal hair for Celine using satinwear 02 prepping blowdry lotion and flex mess around 10 disrupting cream-paste. The simple Celine updo has an air of ease to it, but it also contained by the use of styling products.


“So we are backstage at Celine and the hair is well, very Celine-esque, which means that it is simple and minimal. I used flex mess around 10, which is a new cream-paste from Redken, on the roots to give the hair a bit of hold and texture. I wanted the product to hold the lines created as I raked my fingers through the hair. This technique made the style feel masculine in a way.”-Guido, Redken Creative Consultant

Redken Products Used – Collection:

pillow proof blowdry express primer

guts 10 root-targeted volume spray foam

flex mess around 10 disrupting cream-paste –forceful 23 super strength hairspray –shine flash 02 glistening mist


Create the Look:

  1. Apply pillow proof blowdry express primer to damp hair and comb hair straight back
  2. Apply guts 10 root-targeted volume spray foam to roots and blow-dry with a natural bristle brush
  3. Apply flex mess around 10 disrupting cream-paste to roots for texture and grip
  4. Gather hair into a low ponytail with fingers
  5. Twist ponytail up until it twists over itself and secure with an elastic leaving the ends of the ponytail out
  6. Apply forceful 23 super strength hairspray on the ponytail
  7. Finish with shine flash 02 glistening mist
Photos by Greg Kessler for Redken.


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