Hair by Guido, Redken Global Creative Director
“The inspiration for Prada always comes from the house itself. It was a juxtaposition between high and low, bourgeois and street, and this time we used curl as a texture for the look on both boys and girls. The boys’ hair was first prepped with a mist of Redken Body Full Volume Amplifier and then dried with the fingers. Then, using a large-barreled curling iron, I accentuated the curl by bending random sections of hair around the barrel to create the ‘now’ texture. The girls with long hair were dressed into a 60’s/90’s ponytail and finished with Redken fashion work 12 versatile working spray.” – Guido
GET THE LOOK
MEN’S: Wash hair with Redken Body Full Shampoo and Conditioner, and then mist Redken Body Full Volume Amplifier all over, working through the hair with fingers. Allow hair to air dry, and then bend random sections of hair around a large-barreled curling iron for movement and texture. Finish with a mist of Redken fashion work 12 versatile working spray.
WOMEN’S: Start with dry hair. Thoroughly mist Redken wind blown 05 dry finishing spray all over to add texture. Bend random sections of hair around a large-barreled curling iron to enhance texture, and then use fingers to rake hair back into a ponytail at the center of the head. Secure with a thin elastic and finish with a mist of Redken fashion work 12 versatile working spray.
Redken 5th Avenue NYC is a professional haircare and haircolor company dedicated to providing inspiring education, groundbreaking products and unparalleled creativity for clients and stylists alike. With a backstage presence at Fashion Week in New York, London, Milan and Paris, Redken has become a leader in backstage beauty, creating the runway looks for the industry’s most prestigious designers. A unique mix of fashion, innovation and inspiration, Redken creates the buzz, sets the pace and establishes what’s new, what’s hot and what’s next in hair. To locate a Redken salon please log on to Redken.com. Please note, Redken products can only be guaranteed authentic when purchased from a salon. We request that you do not credit drugstores, ‘beauty websites’ or other unauthorized retailers. Visit StyleSeat.com/Redken to book an appointment or buy authentic Redken products from your local salon. For more information visit Redken.com, like Redken on Facebook or follow us on twitter @Redken5thAve and Instagram www.instagram.com/redken5thave.