Pureology’s Twisted Tousle Bun for every summer travel plan

Memorial Day is upon us, and with that the promise of long summer days (and nights!) ahead. Whether your Memorial Day plans call for frizz-fighting at the beach, a classic up-do at a wedding or a humid outdoor evening BBQ, be sure to pack all of your go-to haircare travel essentials so your hair is picture-perfect from dawn to dusk. Need an effortless yet chic go-to summer style this summer? Look no further! Pureology Pure Artist, Sandra Joseph shares below her step-by-steps to achieve the “Twisted Tousle Bun”:

 

  1. Begin with dry hair and layer Pureology Root Lift spray hair mousse for texture, grip and shine. Blowdry smooth.
  1. For added shine and hold, emulsify a dime-size amount of Colour Stylist Cuticle Polisher shine serum in your palms and distribute evenly. Create a left-side part and slice, parting to the lower right-side corner. Gather all the hair in the large section and secure into a low ponytail. Twist the ponytail and add an elastic to the ends.
  1. Gather 1-2 inches of hair around the fringe, wrap loosely and secure with a clip.
  1. Gather remaining hair into a ponytail behind the right ear. Twist ponytail and add an elastic to the end.
  1. Wrap both ponytails into low buns and secure with pins. Lightly pull apart the buns to create a piecey look.
  1. Release the fringe and twist, then secure the ends with an elastic. Wrap the section around the two buns. Secure with pins then loosen with fingers to soften the look.
  1. Finish your look with a mist of Colour Stylist Strengthening Control zero-dulling hairspray for a great finish.

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For more product and purchase information, to find a salon, book your next appointment or buy genuine Pureology products from your local salon, visit Pureology.com. Pureology is also available at Ulta, Beauty Brands and JCPenney Salons.

 

Mother’s Day Treats for Every Mom!

Mother’s Day is just around the corner! This year, give your mom the gift of endless ‘good hair days’ with Pureology. With every product designed to help colour-treated hair retain its fresh-from-the-salon vibrancy with every use while its 100% Vegan, Dual Benefit Formulas provide custom care for every hair type, hair never felt or looked so good. Whether it’s for the mom-on-the-go or the always fabulously chic head-to-toe mom, Pureology is the perfect gift for all the moms on your list.

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Glamour Chic…

For the über glamorous, always polished and never without her lipstick mom, Nano Works Gold is the perfect daily dose of luxury. The luxurious formula renews hair for a more youthful appearance while the full bodied signature aroma containing Bergamot, Jasmin, Vanilla and Sandalwood awaken the senses at first touch. Featuring fairly-traded Golden Marula Oil to provide the best in nutrition and antioxidant protection, including four times more Vitamin C than an orange and 60% more antioxidants than Argan Oil, Nano Works Gold restores movement, suppleness and shine to hair. And of course the packaging! The sleek, shimmering gold bottles make for a beautiful addition to any shower.

 

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Super Sweet…

All the baking connoisseur moms are sure to love NEW! Colour Fanatic Instant Conditioning Whipped Cream. The innovative aerosol packaging contains a star-tip dispenser to give the product a luxurious whipped cream texture. Designed to replace a traditional conditioner without weighing hair down, the formula also lightly conditions, maintains hair movement, preserves volume and provides static control. All the “sweet” benefits hair could want without the added sugar!

 

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Workout Enthusiast…

Frequent shampoo washing can be taxing on hair. So for the workout loving mom who is constantly hitting the showers as a result, Pureology’s Cleansing Conditioners, a shampoo-free way to cleanse all hair types while preserving the integrity of the hair’s cuticle, is sure to be a win! The low-foam cleansing treatments come in three variations specific to hair needs, with each containing the exclusive AntiFadeComplex® and 100% vegan formulas, providing extraordinary colour protection and superior hydration. The low-lather cleansing base with rich conditioning ingredients gently cleanse the hair as it softens, improves elasticity and helps to preserve colour vibrancy.

Style + Care Infusions

 

Mom-on-the-go…

Multi-tasking moms who crave products with multiple benefits and uses, will love NEW! Style + Care Infusions, the all-in-one solution to both haircare and styling. The dual chamber infusions provide a caring formula as well as a styling formula, providing the perfect blend of style and care in one easy-to-use formula for styling made simple. Each infusion features Xylose, to insulate the cuticle layer and protect against heat damage, and Intracylane to strengthen the hair.

 

 

For more product and purchase information, find a salon, book mom’s next appointment or buy her genuine Pureology products from your local salon, visit Pureology.com. Pureology is also available at Ulta, Beauty Brands and JCPenney Salons.

Get ready to sparkle with this fun, festival look

The glitter roots trend has quickly become one of the top Coachella styles that has girls everywhere, including Kendall Jenner, re-thinking their crafting techniques.

 

Inspired by the look, Redken Artist Doug Treadway has provided two easy step-by-steps using Redken to recreate glitter roots at home. Whether you’re getting ready for the next festival line-up or simply a night on the town, you’ll be able to achieve your own glam-rock look in minutes.

 

To start:

  • Mist wind blown 05 dry finishing spray through the hair to add texture and an airy finish.

 

  • Using your fingers, create a natural middle part, pulling hair into two sections.

 

  • Rake each section into a high ponytail. Secure with an elastic.

 

  • Reapply wind blown 05 dry finish spray to each ponytail add texture and a slight hold.

 

  • Carefully wrap each ponytail around its base to create a bun on either side of the head. Secure with hair pins.

 

  • Spray hair with quick dry 18 instant finishing spray for strong hold.

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Image Source: Doug Treadway

 

Glitter roots option 1:

  • Apply metal fix 08 metallic liquid pomade (gold or silver) to the tip of your brush and work on the scalp area either side of the hair part. If you don’t have a brush, use your fingers to paint onto the hair.

 

  • Apply as little or as much as you would like to achieve your desired glitter root effect. Let it sit for five minutes to partially dry.

 

  • Apply a second layer of metal fix 08 metallic liquid pomade.

 

  • Finish the look with quick dry 18 instant finishing spray for strong hold.

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Image Source: Doug Treadway

 

Glitter roots option 2:

  • Squeeze hardwear 16 super-strong sculpting hair gel into a bowl, add your color preference of glitter and mix together.

 

  • Apply the hardwear 16 glitter mixture to the roots using a brush.

 

  • Add additional colors of glitter to create a custom look.

 

  • Finish the look with quick dry 18 instant finishing spray for strong hold.

 

Details and hi-res images are attached. To learn more about Redken products, find a salon, book your next appointment or buy genuine Redken products from your local salon, visit Redken.com. Also available at Ulta, Beauty Brands and JCPenney Salons.

 

And the race is on! Pureology’s tips for your best Derby hair yet

The annual Kentucky Derby each May is as much about fashion as it is the sport itself, with all eyes and bets on who will wear this year’s most glamorous hat or the most elaborate fascinator.

 

Inspired by Lauren Conrad’s Derby style and the event’s overall glamour, Pureology Artistic Ambassador Ruth Roche and Pure Artist Sandra Joseph have provided step-by-steps, using Pureology, to recreate our favorite Derby looks at home!

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Image Source: Getty / Mike Coppola

Pure Artist Sandra Joseph’s step-by-steps to re-create this inspirational look at home:

  • On damp hair, mist Colour Fanatic multi-tasking hair beautifier from roots to ends and comb through to prime and protect the hair.
  • To achieve the perfect blow dry with both shape and hold, emulsify a dime-size amount of Smooth Perfection Style Shaping Gel in palms and massage throughout hair. Blow dry with a medium round brush to create bend and shape.
  • Once dry, emulsify Colour Stylist Cuticle Polisher shine serum in palms and distribute evenly throughout hair for shine and hold.
  • Take random sections of hair beginning at the mid-shaft and wrap around a large barrel iron on a diagonal. Smooth each section around your fingers after you release from the iron to create loose, natural-looking waves.
  • Lightly mist Colour Stylist Strengthening Control zero dulling hairspray for a flexible hold that will last you a full day at the races.

 

Pureology Artistic Ambassador Ruth Roche’s step-by-steps to re-create these inspirational looks at home:

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Image Source: Getty / Mike Coppola

Hot Tip: If your hat is very detailed, consider keeping your hair minimal and chic so you don’t distract from the beauty of the hat!

  • Apply Smooth Perfection Style + Care Infusion to damp hair and comb through.
  • Blow dry the hair in sections using a paddle brush for a smooth, sleek finish.
  • Create a clean center part and brush the hair back into a smooth ponytail at the nape.
  • Twist the ponytail into a chignon and secure with a closed pin.
  • Finish by spraying the hair with Colour Stylist Supreme Control Hairspray for extra hold and shine.

 

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Image Source: Getty / Mike Coppola

Hot Tip: Pull the hair back neatly, away from the face and dip the hat down on one side to showcase both the hair as well as the hat.

  • Apply Colour Stylist Root Lift Spray Hair Mousse throughout the root area and blow dry the hair away from the face.
  • Create barrel curls using a one inch iron, spraying each section as you go with Colour Stylist Strengthening Control zero dulling hairspray.
  • Brush hair away from the face and secure curls at the back of the head with closed pins.
  • Spray hair with Colour Stylist Strengthening Control zero dulling hairspray for lasting hold.

 

To purchase Pureology products, visit Pureology.com to find a salon, book your next appointment or buy genuine Pureology products from your local salon. Also available at Ulta, Beauty Brands and JCPenney Salons.

With Pureology, begin your Earth Day commitments in the shower

Just as each New Year prompts revived promises to ourselves for better health and happiness, the annual Earth Day celebration reminds us to make the same commitment to our planet. Dedicated to sustainability, Pureology knows that not only does great hair start in the shower, but so do our sustainable practices. Below are ways in which Pureology does its part every day in reducing its carbon footprint and helping to conserve environmental resources.

 

  • Pureology’s bottles are 100% recyclable and contain up to 50% post-consumer recycled material.
  • Each Pureology shampoo bottle provides up to 70+ shampoos, which helps conserve more energy and water required during the manufacturing process.
  • All Pureology products are 100% vegan, are ZeroSulfate, and are made from naturally derived plant extracts.
  • Discover more about Pureology’s commitment to sustainability here.

 

To incorporate more environmentally-friendly practices into your daily routine, beginning in the shower, try Pureology favorites including Hydrate and Pure Volume. Details and hi-res images are attached. To purchase Pureology products, visit Pureology.com to find a salon, book your next appointment or buy genuine Pureology products from your local salon. Also available at Ulta, Beauty Brands and JCPenney Salons.

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