UNLV ATHLETICS NEWS: Rebel Athletic Fund Launches Momentum Fund 2.0



Athletics Department looks to meet unprecedented financial challenges with new initiative

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Facing unprecedented financial challenges caused by the COVID-19 pandemic, UNLV Athletics has launched the D5 Momentum Fund 2.0 Campaign with the goal of raising $1.5 million from donors by the end of the calendar year.


Director of Athletics Desiree Reed-Francois announced the critical initiative Friday just days after the Mountain West postponed all fall sports competition, including the Rebel football team’s debut season at the newly completed Allegiant Stadium.


“While the news was difficult, the decision was the right one as our top priority is our sincere and unwavering commitment to the health and safety of our students, coaches, staff, and the entire community who support the Rebels,” said Reed-Francois. “We will work with the conference on a return-to-action plan in the weeks ahead, as our expectation is to be back playing in the spring. There are, however, real financial consequences associated with our new reality.”


The Momentum Fund originally debuted as the pandemic shut down campus – and all competition – in March. Members of the Rebel Athletic Fund were sent a letter earlier today from Reed-Francois explaining the new initiative as the department looks to overcome the loss of ticket and premium sales revenue.


“The Momentum Fund 2.0 was created to allow our fans to invest in our student-athletes’ success as we face these challenges,” she said. “UNLV has come too far in creating undeniable momentum to stop now and we are asking our loyal supporters for their help.”


For more information on the Momentum Fund 2.0 click here, or to make a gift click here.

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UNLV ATHLETICS NEWS: Rebel Athletic Fund Launches Momentum Fund 2.0