HARD ROCK CAFES IN LAS VEGAS CONTINUE PHILANTHROPIC “ROCK THE CAUSE” MOVEMENT
FOCUSING ON OUR BELOVED MILITARY FOR THE MONTH OF JULY
In the spirit of their motto of “Take Time to Be Kind”, both Hard Rock Cafe locations in Las Vegas are continuing their year-long “Rock the Cause” philanthropic movement. The cafes will choose a specific cause each month and activate by doing volunteer work, raising funds or collecting items for different charitable organizations throughout Las Vegas and Southern Nevada.
The Hard Rock Cafes in Vegas continue supporting the community through a wide range of philanthropic activities. During the month of July the cafes will turn their focus on our military. To show their appreciation, both Las Vegas Hard Rock Cafe locations will increase their military discount to 20% from July 1 – 31. This 20% is valid in the Rock Shop as well as the restaurant. Proof of military ID must be presented for discount.
During the month of July both Las Vegas Cafes will be holding a cell phone drive for soldiers. Each Cafe is stocked with donation bins and envelopes. Bring your old cell phones to either location to donate or take home an envelope, coded to Hard Rock Cafe, and mail your old cell phones in to Cell Phones for Soldiers. Phones do not have to be in working order as they use parts from old phones as well. So grab your old phones and bring them to the Hard Rock Cafes and help soldiers abroad connect with their loved ones.
Saturday, July 14 U2 tribute bands The Joshua Tree and Elevation will be performing at Hard Rock Cafe on the Strip. The bands will be performing the Joshua Tree and Achtung Baby albums in their entirety. Tickets for the show are $20 and $10 for those who donate a phone for Cell Phones for Soldiers. Doors open at 8 pm and show time is at 9 pm.
About Cell Phones for Soldiers
Cell Phones for Soldiers is a 501(c)(3) non-profit organization that provides free communication tools to deployed and returning military members. The organization was founded in 2004 by Robbie and Brittany Bergquist, then 12 and 13 years old, with only $21. Cell Phones for Soldiers relies on generous donors for cash contributions and funds raised by the recycling of used cell phones.
Cell Phones for Soldiers Fast Facts
§ In 2011, Cell Phones for Soldiers shared 690,000 communication tools with military families, providing more than 41 million minutes of talk time.
§ The program collected and recycled 1.5 million phones in 2011.
§ Since 2004, Cell Phones for Soldiers has provided more than 150 million minutes of free talk time.
§ Since 2004, nearly 10 million cell phones have been recycled, reducing the impact on landfills.
§ Approximately 12,000 calling cards are mailed each week.
§ A $5 donation warrants 2.5 hours of talk time; a $100.00 donation gives 50 hours or 3,000 minutes of talk time
§ There are approximately 15,000 collection points across the nation.
Hard Rock Cafe is well known for their motto, Save The Planet, and teaming with Cell Phones for Soldiers not only helps connect military with loved ones, it also helps Save The Planet.
§ Each year more than 130 million cell phones are decommissioned.
§ Cell phones contain hazardous chemicals and heavy metals which pollute the earth if placed in landfills.
§ Donated devices are sent to ReCellular, the world’s largest recycler of mobile devices.
To find out what you can do in your own community, visit www.irockthecause.org.
About Hard Rock International
With a total of 170 venues in 51 countries, including 133 cafes and 15 Hotels/Casinos, Hard Rock International is one of the world’s most globally recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. In addition to the two flagship Seminole Hard Rock Hotels and Casinos in Tampa and Hollywood, Fla., Hard Rock Hotels/Casinos are located in Las Vegas, Biloxi, Orlando, Chicago, San Diego, Pattaya, Bali, Macau, Penang, Singapore and Punta Cana. Additional hotel and casino projects have been announced in Panama, scheduled to open in 2012; and Hungary, Dubai and Abu Dhabi, scheduled to open in 2013. Hard Rock International is owned by Seminole Hard Rock Entertainment, Inc. For further details on Hard Rock Hotels and Casinos, visit www.hardrockhotels.com. For more information on Hard Rock International, visit www.hardrock.com.
