LANVIN
FALL – WINTER 2014
Redken Creative Consultant Guido amped up the wet-shine look to give the hair a nighttime feel at Lanvin. Wet and greasy textures, which are now celebrated on the runway, give the hair a naturally cool finish that works seamlessly with Alber’s collection. The Lanvin updo might be a bit messy and wet, but the overall style glistens on the runway.
“I wanted the hair to have a messy, wet-shine finish for Lanvin, because the show always feels like it takes place in a nighttime environment. The set design, lighting and smoke really create this illusion, so the hair needed to fit the evening atmosphere. If the hair had a dry finish, the look would feel too romantic. With a wet-shine finish, the hair takes on a very sexy, easy Lanvin feel.” -Guido, Redken Creative Consultant
Redken Products Used – Collection:
– guts 10 root targeted volume spray foam
– argan–6 oil multi-care oil
– shine flash 02 glistening mist
– forceful 23 super strength finishing spray
Create the Look:
- Saturate damp hair with guts 10 root targeted volume spray foam
- Apply argan–6 oil multi-care oil for added shine
- Using fingers, rake hair into a ponytail and secure with elastic
- Twist ponytail into a messy chignon and secure with open fasteners
- Finish by applying generous amounts of shine flash 02 glistening mist and forceful 23 super strength finishing spray
Photos by Greg Kessler for Redken.
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