Redken Brews Announces Matthew Cutshall as Their New Brand Ambassador Redken Brews is excited to announce Matt Cutshall as their new Brand Ambassador. Matt is known for his humorous videos on social media, and has been featured in notable publications including Elle, Vogue, Bustle, and GQ, who spotlighted his style in an article entitled “Internet … Read more
NEW! DIAMOND OIL GLOW DRY Redken introduces a new blow-dry-loving-oil-infused system for all hair types. Don’t just blow-dry, #Glowdry. With the influx of blow dry bars, glam apps and dry shampoos appearing everywhere, one thing is clear: women love a good blowout, but do not necessarily want to put in the effort to blow … Read more
REDKEN CLEAN MANIAC MICELLAR CLEAN-TOUCH HAIRCARE A longwear makeup’s mortal enemy, now for your hair! Redken introduces Clean Maniac Micellar Clean-Touch Shampoo and Conditioner, which utilizes micellar technology to gently lift impurities like a magnet for a gentle deep cleanse without drying out or stripping your hair. Both the Shampoo and Conditioner also feature Redken’s … Read more
This festival season, get Redken-ready braids with top tips and tricks from Redken Educator Spencer Henry! Step 1: Mist the hair with Redken Pillow Proof 2 Day Extender Dry Shampoo to remove excess oil and create texture. Follow by prepping your sections with Redken Iron Shape 11 to protect the hair using a 1 1/2” … Read more
Turn up the heat this Valentine’s Day without the damage. From blowouts to bouncy curls, achieving your favorite date night looks while protecting your hair is easy with Redken’s array of Heat Stylers. Each product contains Redken’s NEW Heat Restyling Technology, which locks in your style and is reactivated with heat to update your look. … Read more
REDKEN HAIRCARE RENOVATION Upgrade To Smart Haircare Today, smart technology can be found everywhere, from your phone, to your car and in almost every corner of your home. We have smart showerheads that filter your chlorinated city water, smart toothbrushes that buzz away plaque, smart makeup that … Read more
From a Pioneer of pH Science Comes the Power of pH Science Redken pH-Bonder is the complete solution to promote bond integrity during a professional haircolor or lightening service. With more than 25,000 professional colorists using bonding products*, it is clear that women and stylists are looking for a gentler color application that won’t damage … Read more
#Heatcure, The Future of Haircare. Redken’s complete backbar to retail solution for total hair restoration, even 10 washes later Just imagine, one of the biggest culprits of damaged hair – heat – is actually the most effective way to restore damage and revive the look and feel of healthy hair. Six years in the making, … Read more
REDKEN ANNOUNCES LIZZY JAGGER AS NEW BRAND MUSE Model, actress and eldest daughter of Rolling Stones’ Mick Jagger tapped as latest muse for new Redken Heatcure Professional Service and Heat Styling launches Lizzy Jagger, photographed by Txema Yeste in New York City. Redken is excited to introduce model, actress and producer Lizzy Jagger … Read more
Join The Curl Rebellion Redken invites curly haired girls everywhere to toss their flat iron with the launch of the NEW! Curvaceous professional customizable system for all curl types A recent study found that if women could choose to have any hair type as their natural hair, nearly 80% of respondents would opt to wake … Read more
Skip a Shampoo, not a Wash Rotate your haircare regimen with Redken’s NEW Genius Wash cleansing conditioners It’s not rocket science, but it is genius! Now, you can wash smarter by rotating your haircare regimen with Redken’s NEW Genius Wash cleansing conditioners. Genius Wash cleansing conditioners cleanse and condition in one step for ideal … Read more
Redken and essie Trim Hunger at NYC Cut-A-Thon Redken and essie team up to raise more than $16,000 for City Harvest in honor of Hunger Awareness Month Hairdressers know that hunger is shear madness! To support Hunger Awareness Month, Redken 5th Avenue NYC teamed up with essie to host the Trim Hunger Cut-A-Thon at the … Read more
GET YOUR MOCHA FIX WITH SOMBRE ACHIEVE A FRESH, NATURAL LOOK WITH REDKEN’S HOTTEST NEW HAIRCOLOR TREND Whether you’re a blonde or brunette, embrace the fall season’s warm tones and low-maintenance approach with Redken’s NEW Sombre, a professional color technique that blends brunette and blonde tones together to create a low-contrast “soft ombre” effect. … Read more
Hunger is Shear Madness! Redken 5th Avenue NYC hosting Trim Hunger Cut-A-Thon to benefit City Harvest in support of Hunger Awareness Month. In recognition of Hunger Awareness Month, Redken 5th Avenue NYC will host the Trim Hunger Cut-A-Thon at the Redken Exchange on Thursday, September 10 from 10 AM – 3:30 PM to benefit City … Read more
Don’t Just Blow-Dry, Glow Dry! Boost your blow-dry with Redken’s NEW glow dry style enhancing blow-dry oil for lightweight, instant shine. Ready to reinvent your blow-dry? Prepare to be blown away by Redken’s NEW glow dry style enhancing blow-dry oil, a revolutionary heat-responsive oil created with a blow dryer in mind. Redken’s heat-responsive silicone … Read more
MIU MIU Resort 2016 Hair by Guido, Redken Global Creative Director “The inspiration for the Miu Miu Resort show was the 80’s club kids. First, I applied Redken’s Diamond Oil Shatterproof Shine to the hair, concentrating on the ends and the fluffy hairs around the hairline to give the hair an almost sweaty look. … Read more
All Unique. All United. Introducing Redken’s NEW One United All-In- One Multi-Benefit Treatment. Providing 25 benefits in one bottle to give hair all the care it needs to stand out. Everyone’s hair has a unique texture, a unique story. Redken’s NEW One United all-in-one, multi-benefit treatment unites every hair type and texture with 25 benefits … Read more
MARC JACOBS Resort 2016 Collection Hair by Guido, Redken Global Creative Director Inside his Mercer Street store in SoHo, Marc Jacobs unveiled a bold, bejeweled look – from head to toe – at his Resort 2016 Presentation. Drawing inspiration from the the ‘80s, Redken Global Creative Director Guido created a cool, downtown look inspired … Read more