MIRACLE MILE SHOPS RAISES FUNDS
FOR AUTISM SPEAKS IN HONOR OF
NATIONAL AUTISM AWARENESS MONTH
In honor of National Autism Awareness Month, Miracle Mile Shops at Planet Hollywood Resort & Casino will collect donations in its fountain for Autism Speaks. During the month of April, all change tossed into the popular water feature as well as the center’s indoor rainstorm will benefit Autism Speaks as part of the center’s Caring, Giving, Changing community campaign.
Autism Speaks aims to change the future for all who struggle with autism spectrum disorders. Since it was founded in February 2005, the nonprofit has grown into the nation’s largest autism science and advocacy organization. Autism Speaks is dedicated to funding global biomedical research exploring the causes, prevention, treatment and cure for autism. The organization works to increase awareness for autism and its effects on individuals, families and society as well as bring hope to individuals dealing with the hardships of the disorder.
The partnership between Miracle Mile Shops and Autism Speaks is part of the center’s Caring, Giving, Changing campaign, celebrating a year of change in 2012. In addition to monthly fountain fundraisers, the Caring, Giving, Changing campaign raises funds for other programs and organizations through community sponsorships, additional partnerships and a number of cash and in-kind donations. In previous months the center has teamed up with the National Multiple Sclerosis Society (March), American Heart Association (February) and Children’s Miracle Network Hospitals (January). In 2011, Miracle Mile Shops raised a total of $100,000 for numerous local and national non-profit organizations and aims to surpass that number in 2012.
About Autism Speaks
Autism Speaks is the world’s largest autism science and advocacy organization. Since its inception in 2005, Autism Speaks has made enormous strides, committing over $173 million to research and developing innovative resources for families. The organization is dedicated to funding research into the causes, prevention, treatments and a cure for autism; increasing awareness of autism spectrum disorders; and advocating for the needs of individuals with autism and their families. In addition to funding research, Autism Speaks has created resources and programs including the Autism Speaks Autism Treatment Network, Autism Speaks’ Autism Genetic Resource Exchange and several other scientific and clinical programs. Notable awareness initiatives include the establishment of the annual United Nations-sanctioned World Autism Awareness Day on April 2, which Autism Speaks celebrates through its Light it Up Blue initiative. Also, Autism Speaks award-winning “Learn the Signs” campaign with the Ad Council has received over $300 million in donated media. Autism Speaks’ family resources include the Autism Video Glossary, a 100 Day Kit for newly-diagnosed families, a School Community Tool Kit, a Grandparent’s Guide to Autism, and a community grant program. Autism Speaks has played a critical role in securing federal legislation to advance the government’s response to autism, and has successfully advocated for insurance reform to cover behavioral treatments in 29 states thus far, with bills pending in an additional 10 states. Each year Walk Now for Autism Speaks events are held in more than 80 cities across North America. To learn more about Autism Speaks, please visit www.autismspeaks.org.
About Miracle Mile Shops:
Miracle Mile Shops at Planet Hollywood Resort & Casino is a 1.2 mile retail/entertainment complex at the heart of the famed Las Vegas Strip featuring 170 specialty stores, 15 restaurants and three live entertainment venues. The center is home to PBR Rock Bar & Grill, boasting a Strip-side location with excellent food, drinks and bull riding; H&M; Sugar Factory, the sweet shop adored by Hollywood’s hottest celebrities; American clothing line and complete lifestyle brand Original Penguin; GUESS; Urban Outfitters; True Religion Brand Jeans; 15,000-square-foot bar and restaurant Cabo Wabo® Cantina; Las Vegas’ very own Sin City Brewing Co.; Club Tattoo, featuring some of the best tattoo artists and body piercers in the nation; the first House of Hoops by Foot Locker in the city; as well as a multi-million dollar fountain show. Miracle Mile Shops is owned by David Edelstein and Aby Rosen, in conjunction with leasing and marketing consultant Robert K. Futterman & Associates LLC.
Miracle Mile Shops is open 10 a.m. – 11 p.m. Sunday – Thursday and 10 a.m. – midnight Friday – Saturday. For more information, call (888) 800-8284 or visit www.miraclemileshopslv.com. Keep up with the latest Miracle Mile Shops news via Facebook, Twitter and YouTube.
