Beverage Blowout Bursts On The Scene with The Modern Mixologist Tony Abou-Ganim

An Experiential Event Honoring the Beverage Industry, Craft Mixology and Celebrity Pioneer, Tony Abou-Ganim

Celebrate the success of the Las Vegas beverage scene as Vegas rolls out the red carpet with the inaugural 2012 Beverage Blowout honoring The Modern MixologistTony Abou-Ganim. On Monday, October 8, industry guests will gather at the newly renovated Plaza Hotel & Casino for an experiential event featuring educational seminars, a pool party, downtown pub crawl and a gala dinner to honor Abou-Ganim, with a portion of the proceeds benefiting the Helen David Bartender Relief Fund.

To kick off the daylong event, guests are able to enroll in a variety of seminars from 9am to 11am. Featuring special guests such as National President of the United States Bartenders’ Guild Livio Lauro and world renowned mixologist Armando Rosario ($30 per person), as well as Abou-Ganim ($50 per person and includes copy of The Modern Mixologist), guests will be taken through an engaging journey along the byroads of mixology.

Immediately following, guests will hob knob with the who’s who of Vegas’s acclaimed beverage scene, lunching and partying at the Plaza Rooftop Pool for the Cointreau Pool Party ($10 entry with advance registration, $20 entry at the door) until 2pm. The party will feature a special DJ performance by Fremont Street’s Muse Le Deux, spinning the hottest club, house, top 40 and hip hop hits. Complimentary cocktails will be flowing throughout the event, showcasing the diverse creations of the best of the spirits’ world, with all of the fun captured in photos by Cashman Photo Enterprises. After the pool soiree, the party will continue from 2pm-5pm with an up-close-and-personal pub crawl with Abou-Ganim ($30 per person) featuring obscure and intricate cocktails from downtown’s swankiest craft cocktail specialists.

To finish off the evening, guests will dine at the Beverage Industry Appreciation Awards Gala ($150 per person) at Meet Las Vegas, honoring the best of the Las Vegas cocktail industry. Stay for the laughter as surprise guests roast Tony Abou-Ganim and award him with his first ever Lifetime Achievement Award. DVDs of the roast will also be available for pre-order for $28.50 including shipping within the continental United States.

The annual Las Vegas Beverage Blowout is presented by Precision International Marketing. For more information about the inaugural 2012 Beverage Blowout, visit

About Tony Abou-Ganim
Tony Abou-Ganim is widely regarded as one of the pioneering and leading bar professionals in the world.  He has made countless national TV appearances on shows including TODAY, Iron Chef America, Good Morning America, CNBC, Fox News and more. Abou-Ganim is the author of The Modern Mixologist: Contemporary Classic Cocktails (Agate, 2010) which offers readers an in-depth look into spirits and ingredients available to today’s mixologist, both professional and amateur alike.  This entertaining and informative journey will take readers from the early stages of the cocktail to what Abou-Ganim has come to deem “Modern Mixology.”  Abou-Ganim has also created a DVD called Modern Mixology: Making Great Cocktails at Home and hosted the Fine Living program Raising the Bar: America’s Best Bar Chefs. Abou-Ganim has also won two Iron Chef America competitions; his first pairing cocktails with Iron Chef Mario Batali in “Battle Mango,” and most recently pairing cocktails in  “Battle Tequila and Tortillas” with Iron Chef Jose Garces. Abou-Ganim is currently working on his upcoming book dedicated to the often overlooked spirit, vodka, which is scheduled to be released in early 2013.   Keep current with news, appearance and special events at on Facebook and on Twitter @MdrnMixologist.

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