SUGAR FACTORY TO OPEN FIRST LOS ANGELES RETAIL STORE IN
ICONIC HOLLYWOOD AND HIGHLAND CENTER
Sugar Factory will bring its internationally-renowned celebrity sweets and signature treats to the City of Angels with the opening of the company’s seventh retail store at the famed Hollywood and Highland Center this fall.
Known for its one-of-a-kind sugar lover’s retreat, the whimsical 2,500-square-foot Sugar Factory will offer a sweet paradise for guests of all ages. Complete with three levels, the all-new Sugar Factory retail location will offer everything from classic childhood novelties and modern candy creations to Sugar Factory’s crave-worthy milkshakes, sundaes and signature treats, including the company’s famed Couture Pops. An Oscar Couture Pop will be created in all gold with an Oscar jewel attached at the bottom, along with signature Hollywood and Marilyn Monroe Couture Pops.
Synonymous with the Sugar Factory brand, Couture Pops have become a pop culture phenomenon and have made confections a celebrity accessory. Britney Spears, Nicki Minaj, Katy Perry, Rihanna, Nicole Scherzinger, Sting, Charlie Sheen and Kourtney Kardashian are just a few of the celebrities who have been spotted with the sparkly lollipops. The Couture Pop collections have hit the red carpets in the hands of major events in Miami, Los Angeles, New York City and Las Vegas, and are just part of the buzz that has made Sugar Factory a staple in such national media as People, OK!, Us Weekly, In Touch Weekly, NBC’s “Today Show” and more.
The top level of the candy compound boasts a vibrant VIP Party Room where sweet-aholics can host birthday celebrations, bachelorette parties, graduation festivities and more. With a back entrance, celebrities and party-goers will get the full glitz and glamour experience of walking into an exclusive Hollywood party.
Designed by extraordinary talent Amy Kim of AK DesignNETWORK, Sugar Factory Los Angeles will combine modern elements and whimsical design. Known for its “MTV meets Willy Wonka” appeal, Sugar Factory Los Angeles will take the guest on a breathtaking, visually-inspiring journey. Kim has many impressive projects to her credit, including a collaboration with Philippe Starck on the groundbreaking interior of the SLS Hotel in Beverly Hills, and Hecho Inc., a strong design and build firm making their name among New York City’s finest.
Located in the busy Hollywood and Highland Center, sugar fanatics can enjoy all of the attractions on Hollywood Boulevard such as the Hollywood Walk of Fame, Grauman’s Chinese Theatre and Madame Tussauds while enjoying their sugary treats.
Sugar Factory’s latest location will bring its first California sweet shop to the Hollywood and Highland Center in Los Angeles, following the brand’s international expansion to Bahrain this summer. The brand’s first East Coast sweet shop is slated to open in Brooklyn’s Barclays Center this fall, while New York City’s famed Meatpacking District earns the first East Coast Sugar Factory American Brasserie. The brand will also expand to its first international location in Bahrain this summer. The first Sugar Factory opened in 2009, and the brand has become known around the globe for its celebrity appeal and signature sweets. Sugar Factory’s ever-popular Las Vegas retail shops are located at The Mirage Resort & Casino, Miracle Mile Shops inside Planet Hollywood Resort & Casino, MGM Grand Hotel & Casino and Paris Las Vegas.