ROUTE 91 HARVEST FESTIVAL CLOSES IN ON LAS VEGAS TAKEOVER; REVEALS HIGHLY ANTICIPATED “NEXT FROM NASHVILLE” STAGE LINEUP, ADDITIONAL MAIN STAGE ARTISTS AND MORE

ROUTE 91 HARVEST FESTIVAL CLOSES IN ON LAS VEGAS TAKEOVER;
REVEALS HIGHLY ANTICIPATED “NEXT FROM NASHVILLE” STAGE LINEUP,
ADDITIONAL MAIN STAGE ARTISTS AND MORE
 

 

Third Annual Country Music Festival Also Announces Artist Schedule and
Onsite Fan Activities at Las Vegas Village Sept. 30-Oct. 2 

 

With an unrivaled main stage lineup headed up by Luke Bryan, Toby Keith, Brad Paisley, Little Big Town and Chris Young, the third annual Route 91 Harvest announced today that Brooke Eden, Dan + Shay, LOCASH and Randy Rogers Band have been added to the festival lineup. Additionally, DJ Rock will keep the party going between sets.

 

The second stage, known as “Next From Nashville,” lineup was also revealed. Courtney Cole, Jordan Davis, Russell Dickerson, Seth Ennis, Haley Georgia, Ryan Hurd, LANco, Jon Langston, Aaron Lewis, William Michael Morgan, Royal Bliss, Runaway June, Tyler Reeve, Aubrie Sellers, Lucie Silvas, Tara Thompson, Aaron Watson and Brett Young will take the stage that has firmly established itself within the genre as a much-coveted platform to showcase country music’s red-hot emerging acts. Set to take place at the Las Vegas Village Sept. 30 – Oct. 2, the artist schedule for Route 91 Harvest is available now at www.rt91harvest.com.

 

With a reputation for offering fans “Nashville’s finest, belting out their hits with the backdrop of the Luxor pyramid and glimmering Mandalay Bay” (Rolling Stone), Route 91 Harvest is introducing new features to enhance this year’s onsite experience. Fans will have the option to go “cashless,” using their wristbands as a “digital wallet” that will allow them to make payments at food vendors and stores around the festival without the need for cash, credit or debit cards. Ticket holders will have access to download the Route 91 Harvest App, which will offer features including a schedule builder, friend finder and a custom virtual photo booth.

 

For those looking to fully embrace Route 91 Harvest’s spirit, there is the option to indulge in this year’s new vendors, Strings of Hope, License to Boot and Strictly Western, Henna Envy, Pretty Hunter, Boot Roxx, as well as returning staples Down N’ Dirty Hats and Wallet Buckle. Thrill Seekers can also take in the bright lights of the infamous Las Vegas Strip on the vertigo swing and relax at the Malibu Rum Beach House with a refreshing cocktail.

 

For more information on Route 91 Harvest follow updates on Facebook: facebook.com/Route91Harvest, Twitter: twitter.com/Route91Harvest, Instagram: instagram.com/route91harvest and join the conversation on Twitter, using #Rt91Harvest.

 

Route 91 Harvest Festival Launches in Las Vegas October 3 – 5

route 91 harvest

INAUGURAL ROUTE 91 HARVEST TAKES ROOT AMONG
THE NEON AS FIRST COUNTRY MUSIC FESTIVAL EVER TO LAUNCH IN LAS VEGAS

Jason Aldean, Miranda Lambert, Blake Shelton and More Place Their Bets on October 3 – 5  

Live Nation, the creators of premier country music festivals Watershed and Faster Horses, in collaboration with MGM Resorts International, today revealed its newest music festival: Route 91 Harvest. Originally known as Route 91, the three-day country music festival takes its name from the iconic Las Vegas Boulevard. The festival, scheduled October 3 – 5, will boast a gathering of true high-roller performers including Jason Aldean, Miranda Lambert, Blake Shelton, Dierks Bentley and Brantley Gilbert.

Set to take place at The Lot across from Luxor Hotel & Casino, country music fans will get an exclusive music experience in true Sin City-style. Three-day passes for the party of the fall start at $169 and go on sale Friday, Aug. 1 at 10 a.m. PST. For more information, visit www.rt91harvest.com.

Additional artists confirmed include Tyler Farr, Dwight Yoakam, Randy Houser, Dustin Lynch, Neal McCoy, Charles Esten and Clare Bowen from ABC’s hit show “Nashville,” Dan + Shay, Josh Thompson, Sam Hunt, Ashley Monroe, Lindsay Ell and Dee Jay Silver.

The festival will provide fans with the opportunity to upgrade their tickets and enjoy the festivities, Vegas-style, with special amenities including exclusive bar access, elevated stage views, lounge seating and massage services, among many other VIP services. Additionally, Route 91 Harvest attendees will enjoy special room rates at all MGM Resorts International properties.

“Las Vegas and country music are synonymous with over the top events, and we know that Route 91 Harvest will deliver the latest, greatest experience for fans from all over the world,” said Brian O’Connell, Live Nation President of Country Touring. “After launching Watershed and Faster Horses, this festival is the next step in the evolution of Live Nation’s fan and artist friendly festival family. We’re thrilled to have it land in MGM Resorts International’s newest venue, The Lot.”

Chris Baldizan, senior vice president of entertainment for MGM Resorts International, said, “It’s exciting to see the Route 91 Harvest Festival come to fruition. With an amazing line-up of talent over three days, our guests will experience country music at a unique, one-of-a-kind venue right on the world-famous Las Vegas Strip. It’s great to have a partner like Live Nation who shares our passion and vision for entertainment.”

Follow further Route 91 Harvest updates on Facebook: www.facebook.com/Route91Harvest, Twitter: https://twitter.com/Route91Harvest, Instagram: http://instagram.com/route91harvest and join the conversation on Twitter, using #Rt91Harvest.

 

jason

About Live Nation Entertainment:
Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation & House of Blues Concerts, LN Media and Artist Nation Management. For additional information, visit: www.livenationentertainment.com.

About MGM Resorts International:
MGM Resorts International (NYSE: MGM) is one of the world’s leading global hospitality companies, operating a portfolio of destination resort brands including Bellagio, MGM Grand, Mandalay Bay and The Mirage. The Company also owns 51% of MGM China Holdings Limited, which owns the MGM Macau resort and casino and is in the process of developing a gaming resort in Cotai, and 50% of CityCenter in Las Vegas, which features ARIA Resort & Casino. For more information about MGM Resorts International, visit the Company’s website at www.mgmresorts.comL.