VERSACE FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created a 60’s inspired hairstyle that felt in line with Versace’s own personal style. Unlike the natural styles that have dominated the runway this season, the hair at Versace was anything but easy, or natural. Once the hair was blown … Read more
ROBERTO CAVALLI FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created a messy wet knot, which is fitting for the inherently sexy Cavalli woman. Shine Flash 02 glistening mist was liberally applied to give a wet shine finish to the hair. Once the knot was fastened in the back, … Read more
JIL SANDER FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido took a minimalistic approach to hair at Jil Sander, foregoing cocktails of product and hot tools altogether. Once the model’s hair was freshly washed with Redken’s hair cleansing cream shampoo, Guido’s team absorbed the excess moisture with hand towels … Read more
BOTTEGA VENETA FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido used extensions to add a twist on a classic ponytail. Once the extensions were in place, Guido used iron shape 11 finishing thermal spray and a flat iron to achieve the blunt straight finish at Bottega Veneta. The hair … Read more
PRADA FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant The hair for Prada is actually identical to the look Redken Creative Consultant Guido created for the eight women that were featured in the men’s show. The Fall/Winter 2014 women’s wear show was meant to be a continuation or a second act to … Read more
REED KRAKOFF FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido used satinwear 02 prepping blow-dry lotion to give the clean, damp hair a bit of weight and then let it dry naturally. The reality of hair, with its natural movement and imperfection, is considered luxurious and makes for … Read more
CHRISTOPHER KANE FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido left each models individual hair type and length au naturale in order to create an effortless quality to overall style. On dry hair, Guido applied shine flash 02 glistening mist as a texturizer to not only increase shine, but … Read more
ALBERTA FERRETTI FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido used satinwear 02 prepping blow-dry lotion to give the hair a soft and smooth texture prior to styling the hair. While Guido departed from natural hair for Alberta Ferretti, he did weave in elements of ease with the looseness … Read more
RALPH LAUREN FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido created two beautiful looks this season for Ralph Lauren, in that the designer previewed his Polo line prior to showing his ready-to-wear collection. The downtown hairstyle of the Polo collection, created with Redken’s NEW blowdry category, was paired on … Read more
MARC JACOBS FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant This season, Redken Creative Consultant Guido created a very modern shaped bob, which seems new in a way for Marc Jacobs. In the past, Guido has done choppy, punk inspired styles for this show. The cut is quite blunt, but the style … Read more
COACH PRESENTATION FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido amped up the shine factor at the Coach presentation, in order to offset the heavier fabrics and textures featured in the collection. He used diamond oil shatter proof shine and shine flash 02 glistening mist to achieve this natural, … Read more
HUGO BOSS FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido used satinwear 02 prepping blow-dry lotion to give the models a frizz-free finish with silky smoothness. Once the hair was pulled back into a tight low ponytail, Guido applied forceful 23 super strength finishing spray to his … Read more
DIESEL BLACK GOLD FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant In true New York fashion, Redken Creative Consultant Guido kept the hairstyle full of ease at Diesel Black Gold, applying body full volume amplifier and nothing else to damp hair. Once the hair was dried naturally, Guido and his team used curling irons to supplement … Read more
VICTORIA BECKHAM FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido used two key products, satinwear 02 prepping blow-dry lotion and pillow proof blowdry two day extender to create easy, undone hair at Victoria Beckham’s SS14 presentation. The hair was slouchy, easy and pure luxury. “I wanted … Read more
MARC BY MARC JACOBS FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido kept the hair simple and youthful for Marc by Marc Jacobs with two tight clean braids that were slightly disheveled by black headbands. In order to counter the more sophisticated collection this season, Guido opted for … Read more
ALEXANDER WANG FALL – WINTER 2014 Hair by Guido, Redken Creative Consultant Redken Creative Consultant Guido used control addict 28 extra high-hold hairspray to create a firm, almost helmet like shape around the head. To further amplify the artificial quality of the look, Guido coated the hair with shine flash 02 glistening mist … Read more
