NEW Pureology Vinegar Hair Rinse, Available Now!

  Pureology Introduces Vinegar Hair Rinse The answer to removing product buildup and mineral deposits for shiny, vibrant haircolor. Women are always looking for a gentle cleansing solution to enhance shine and leave haircolor vibrant. Pureology is excited to launch new Vinegar Hair Rinse, with its exclusive rebalancing formula featuring naturally derived apple cider vinegar … Read more

Unleash your color creativity with NEW Redken City Beats Collection

  From the streets to the masses, vibrant haircolor is everywhere, with women and men flocking to the salon chair to rock bold looks adopted by celebrities and seen across numerous editorial spreads. Redken answers their growing demand with City Beats, a conditioning color cream designed to create the edgiest looks for the ultimate in … Read more

Mothers’ Day is right around the corner!

Mother’s Day is just a few days away! Why give flowers or chocolates when you can give mom the gift of great hair. With  Redken’s wide array of haircare and styling products, mom can achieve the perfect, fashion forward and cutting edge hairstyle that best fits her lifestyle.   For the efficient Mom looking to … Read more

Redken launches new Chromatics Ultra Rich Cityscape shades, inspired by NYC at sunset

Color That Shines Like Never Before Introducing Redken’s Chromatics Ultra Rich Cityscape collection, five highly-reflective monochromatic shades inspired by the New York cityscape at sunset Sunset in New York City is always a picturesque experience as Mother Nature creates a unified scene of both warm and cool tones that light up the smooth, mirror-like facades … Read more

See blonde in a whole new light with Redken’s NEW! Babylights featuring the Blonde Idol Professional Haircolor Collection 2.0

See Blonde In a Whole New Light. Redken’s Babylights featuring NEW! Blonde Idol Professional Haircolor Collection 2.0 Customizable in-salon blonding innovation targets lightening needs for all haircolors and brings the Babylights trend front and center Recent studies show that 68% of salon-goers want to go lighter** and a majority of these women are looking for … Read more

Redken names Crystal Renn as newest brand muse

REDKEN NAMES CRYSTAL RENN AS NEWEST BRAND MUSE Model and author joins the elite ranking of Redken muses as the face to launch of new Redken Chromatics Ultra Rich professional haircolor   Crystal Renn for Redken, photo by Txema Yeste   Redken is excited to announce model and boundary breaker Crystal Renn as the newest … Read more

Get Your Mocha Fix with Redken’s NEW! Sombre technique

GET YOUR MOCHA FIX WITH SOMBRE ACHIEVE A FRESH, NATURAL LOOK WITH REDKEN’S HOTTEST NEW HAIRCOLOR TREND Whether you’re a blonde or brunette, embrace the fall season’s warm tones and low-maintenance approach with Redken’s NEW Sombre, a professional color technique that blends brunette and blonde tones together to create a low-contrast “soft ombre” effect.   … Read more

Haircolor trends reimagined with Redken’s Tracey Cunningham’s Fall/Winter 2015 Trends

Celebrity haircolor trends are being reimagined for the Fall/Winter 2015 season with new takes on old favorites. As the weather turns cooler, haircolor grows warmer with trends like sombre and Babylights amplifying the natural color on blondes, brunettes and redheads alike. Redken Celebrity Colorist Tracey Cunningham shares the inside scoop on the trends she is … Read more

Redken’s new Luxe Blur color techniques create more dimension than ever before

#SpreadTheBlur Redken’s exclusive Blur technique is taken in a new (multi)-direction with three new Luxe blending techniques The first-ever haircolor technique created by Redken Artists, Blur, is revolutionizing the industry once more with the introduction of the NEW! Luxe Blur, three new blending techniques – Midnight Blur, Champagne Blur and Rose Gold Blur – that … Read more

Tracey Cunningham’s Spring/Summer 2015 Haircolor Trends

Daylight Saving Time begins this weekend which means spring is just around the corner. With that comes the desire to spring clean and “lighten” our diets, our unwanted baggage and now, our haircolor. Looking ahead to Spring/Summer 2015 haircolor trends, Tracey Cunningham, Redken Celebrity Colorist with a lengthy list of Hollywood starlets, reveals her inside … Read more

Go blonde and have more fun with Redken’s NEW Blonde Idol Professional Haircolor Collection

Go Blonde. Have More Fun. Redken’s NEW! Blonde Idol Professional Haircolor Collection proves blonde isn’t just for blondes anymore Customizable haircolor innovation makes lightening trends accessible to all                   For light-and dark haired consumers alike, lightening trends continue to manifest themselves in all of today’s top haircolor … Read more

Redken’s MFW Fall/Winter 2015 Versace Recap

                      VERSACE Fall/Winter 2015 Hair by Guido, Redken Global Creative Director   Redken Global Creative Director Guido added a nonchalant sexiness to Versace’s Fall/Winter 2015 show with a glamorous, modern hairstyle that was saturated in shine. By playing up each girl’s individual personality and drenching … Read more

Redken’s #NYFW Fall/Winter 2015 Prada Recap

                PRADA Fall/Winter 2015   Hair by Guido, Redken Global Creative Director   Putting a twist on the classic Prada look, Redken Global Creative Director Guido created a young, sophisticated updo adorned with beautiful jeweled barrettes for the Fall/Winter 2015 runway show in Milan. Recreating the look from … Read more

Redken’s NYFW Fall/Winter 2015 Alberta Ferretti Recap

    ALBERTA FERRETTI Fall/Winter 2015   Hair by Guido, Redken Global Creative Director To enhance the romance of Alberta Ferretti’s Fall/Winter 2015 Collection, Redken Global Creative Director Guido created a simple, soft low ponytail for the runway. To achieve a silky smooth texture with natural movement, Guido blow dried the hair using Redken’s Satinwear 02 … Read more

Redken’s NYFW Fall/Winter 2015 Christopher Kane Recap

  CHRISTOPHER KANE Fall/Winter 2015 Hair by Guido, Redken Global Creative Director     Redken Global Creative Director Guido added style and personality to the runway at Christopher Kane’s Fall/Winter 2015 show by achieving a modern, yet natural hairstyle that enhanced the models’ individual characteristics. Using Redken’s Diamond Oil High Shine Airy Mist and Forceful 23 … Read more

Award-winning Redken haircolor on the Oscar’s “best dressed” courtesy of Redken’s Tracey Cunningham

Many celebrities chose to not play it safe at last night’s 87th Academy Awards with the red carpet brimming with voluminous gowns and undercut do’s. Contributing to the bold looks of the Oscar-goers was Tracey Cunningham, Redken Celebrity Colorist, who helped Emma Stone, Naomi Watts, and Dakota Johnson, among others, prepare for the awards. Below, Tracey shares her … Read more

Redken’s NYFW Fall/Winter 2015 Ralph Lauren Recap

                  RALPH LAUREN Fall/Winter 2015   Hair by Guido, Redken Global Creative Director   Redken Global Creative Director Guido created a sense of ease on the runway at Ralph Lauren’s Fall/Winter 2015 show with a natural, luxurious hair style. Guido washed the hair with Redken’s new Frizz Dismiss … Read more

Redken’s NYFW Fall/Winter 2015 Oscar de la Renta Recap

                  OSCAR DE LA RENTA Fall/Winter 2015 Hair by Guido, Redken Global Creative Director   Redken Global Creative Director Guido created a look that combined elegance with ease for the runway at Oscar de la Renta’s Fall/Winter 2015 show. To put a modern touch on the classic French … Read more